Embed Appoints Kash Ahmad as Chief Management Consultant, NASA Region to Maximize Growth.

Singapore, 05 Aug 2021 – Leading the transformation of the business of fun since 2001, Embed, the worldwide leader of the cashless business management systems and solutions for the amusement, entertainment and leisure industries, has appointed Kash Ahmad as Chief Management Consultant, North & South America. Kash Ahmad has an impressive 25-year professional track record in the Family Entertainment technology and operations space, culminating in his recent leadership role as Executive Director at Cineplex Entertainment LP. Having spent most of his youth living in Canada and Southeast Asia, he was drawn to Arcades around the world, and comes to Embed with an international mindset. In his experience in Family Entertainment, he developed a passion for the service industry and the dream of going beyond the transaction, focusing on creating memorable customer experiences and fulfilling customer relationships (that drive return visits and future-proof a business) as the key to success.

Finding Opportunity In The Now: Pizza Ranch Opens Three New Locations Across The Midwest

DALLAS, TEXAS, July 15, 2021 – Transforming the business of fun since 2001, Embed, the worldwide leader of the cashless business management systems and solutions for the amusement, entertainment, and leisure industries, is proud to partner with Pizza Ranch to announce the opening of three new locations across the Midwest: Champlin, MN; Brookings, SD; and, Duluth, MN. Pizza Ranch combines everyone’s two favorite things — great food and arcade games. Pizza Ranch restaurants offer an all-day buffet, including cravable pizza, a salad bar, The Country’s Best Chicken®, and a dessert buffet. Select locations also offer a FunZone Arcade, featuring games and a full-service redemption center.

Embed Reunites With Customers & Partners at Amusement Expo International 2021

Dallas, Texas, July 08, 2021: Embed, the worldwide leader of the cashless business management systems and solutions for the amusement, entertainment, and leisure industries, returned not just as an exhibitor at Amusement Expo International 2021 but also as a key representative of the family entertainment centre (FEC) sector, paving the road to recovery for FEC businesses as they emerge from the shadows of the pandemic. The Embed team was excited to meet new and reunite with existing customers, partners and friends at the Embed booth.

Embed Celebrates Return To Amusement Expo International 2021

Dallas, Texas, June 10, 2021: Transforming the business of fun since 2001, Embed, the worldwide leader of the cashless business management systems and solutions for the amusement, entertainment and leisure industries, is pleased to announce they will be participating in the upcoming Amusement Expo International 2021 in Las Vegas. Embed is returning not just as an exhibitor but also as a key representative of the family entertainment centre (FEC) sector, paving the road to recovery for FEC businesses as they emerge from the shadows of the pandemic. The Embed team is excited to meet new and reunite with existing customers, partners and friends at the Embed booth.

Embed Provides Integrated Cashless Solutions to Zone Out Arcade, Australia

Singapore, 27 May 2021: Transforming the business of fun since 2001, Embed, the worldwide leader of the cashless business management systems and solutions for the amusement, entertainment, and leisure industries, is proud to provide integrated cashless solutions to Zone Out Arcade located in Nelson Bay, Australia.

Dream Comes True For Embed & Dreamworld Gamesite, Australia

Singapore, 6 May 2021: Transforming the business of fun since 2001, Embed, the worldwide leader of the cashless business management systems and solutions for the amusement, entertainment, and leisure industries, is proud to partner with Dreamworld Gamesite to provide their integrated cashless business solution.

Prospering During A Pandemic: Veltmeijer Group Opens and Remodels 9 Locations Across Europe With Embed Solutions

Dubai, UAE, 27 April 2021: Transforming the business of fun since 2001, Embed, the worldwide leader of the cashless business management systems and solutions for the amusement, entertainment, and leisure industries, has recently signed a three-year exclusive agreement with Veltmeijer Group in the Netherlands to open amusement centers across Europe. Veltmeijer Group consists of Gamestate, Gametown, Gamecity arcade and Family Entertainment Centers, which has over 40 sites and 18 stores with Embed. As their business grows, Veltmeijer Group has real-time visibility and control across their entire operation by partnering with Embed as their preferred cashless business solution. Despite the uncertainty due to the pandemic, Veltmeijer Group pushed forward with their business expansion, opening new locations such as: 1. Gametown Het Heijderbos, Center Parcs, Netherlands, opened February 14, 2020 2. Gametown De Kempervennen, Center Parcs, Netherlands, opened April 8, 2020 3. Gamestate Breda, Netherlands, opened July 1, 2020 4. Gametown De Vossemeren, Center Parcs, Belgium, opened October 6, 2020 5. Gamecity Praha, Hamleys, Czech Republic, opened December 2, 2020 Gametown Bispinger Heide, Center Parcs, Germany, opened December 10, 2020. Gametown De Eemhof, Center Parcs, Netherlands, opened December 2020 Gamecity de Lommerbergen, Landal GreenParks, Netherlands, opened February 11, 2021 Gamestate, Mall of the Netherlands, Westfield, Netherlands, opened March 18, 2021 Opening up a new arcade amid a global pandemic would have raised eyebrows, but Veltmeijer Group opened 9 locations across different parts of Europe. The Gamestate, Gametown, and Game City teams took advantage of the lockdown and hustled together, getting themselves ready to open one location after another as soon as the restrictions eased.

Finding Opportunity In The Now: Fun Land Entertainment Centers Opens A New Location

DALLAS, TEXAS, April 08 2021 –Transforming the business of fun since 2001, Embed, the worldwide leader of the cashless business management systems and solutions for the amusement, entertainment, and leisure industries, is proud to partner with Fun Land Entertainment Centers to officially announce the opening of their new location, Fun Land of Fairfax, located in Centreville, Virginia. Fun Land of Fairfax is 50,000 square feet of fun for all ages. Attractions include 100 arcade games, Clip ‘n Climb, Ropes Course, Indoor Go-Karts, Laser Tag, Hologate VR, and Fun Land Entertainment Centers’ first full restaurant & bar, Tailgaters Sports Grill. Embed’s involvement includes the addition of 155 smartTOUCH readers, the industry’s most advanced and award-winning readers, and self-service kiosks that come with easy upsell features, package deals, and reloading of game cards.

Road To Recovery: Embed Empowers, Enables & Eases The Business Of Fun

Singapore, 01 April 2021: Transforming the business of fun since 2001, Embed, the worldwide leader of the cashless business management systems and solutions for the amusement, entertainment, and leisure industries has launched a range of initiatives to help the industry kickstart its road to recovery – empowering, enabling and easing the business of fun. “2021 is an opportunity for us to rebuild, survive and thrive with everything we learned last year. We’ve proven that we’re more resilient and creative than any other industry. We’ve seen our customers prosper and thrive during the pandemic simply by embracing the right technology to unlock a more sustainable and profitable business model. Contactless low-touch experiences became the norm; operators and customers were forced to adapt. There’s no doubt that technology cemented its place as a fundamental operating need in our industry’s future.” said Renee Welsh, CEO, Embed.

Embed Celebrates The Courage, Strength, Grit and Determination of Every Woman

Singapore, 08 Mar 2021 – Today (March 8) marks International Womens’ Day: a global day celebrating the social, economic and political achievements of women. But more importantly, given what the world has been through in 2020, Embed wants to celebrate the courage, strength, grit and determination of every woman, who hustled hard to not only survive the year, but thrive. Many of our friends, colleagues and partners worked from home, and multi-tasked working while helping kids with remote learning, taking care of ailing family members, aging parents, and many contracted COVID and beat it!

Related Posts

Embed Redefines Reliability & Bags Awards at Amusement Expo International 2024

DALLAS, TEXAS, Mar 22, 2024: Embed, the ultimate cloud-based, cashless solutions provider for the amusement, entertainment, and leisure industries showcased its Software as a Service (SaaS) solutions and other breakthrough innovations at the Amusement Expo International (AEI) from 20-21 March, emphasising on the importance of reliability when it comes to choosing a solutions provider to future-proof your business. Embed is known to partner with global tech giants, maximising their groundbreaking technology to adapt it for the family entertainment sector. The award-winning Mobile Wallet is still the only Apple and Google-certified FEC solution in the industry since its launch in 2019; the only non-banking, non-finance, non-healthcare solution approved to sit in a consumer’s mobile wallet (not a mobile app that requires a download and ongoing maintenance). And, STATS, the business intelligence dashboard jointly developed with Amazon Web Services. “Fresh from The DEAL Show in Dubai, AEI has been another amazing show and we’re privileged to keep our ear to the ground and stay close to our customers – the members of the Embed family – friends, and partners in the industry, especially at a time when system reliability is a hot topic in the industry,” shares Renee Welsh, CEO at Embed. “We are in a strategic position to respond to the industry’s need for reliable tech partners they can trust; we’re a solutions provider that partners with Amazon Web Services (AWS) for their data centres and tech development. Our confidence comes from knowing that we partner with the best. AWS tech is reliable enough for NASA, Formula 1, the US Defence, Netflix (with 260M subscribers), and Facebook (with 3B subscribers), then we can guarantee that the Embed family of FECs are in good hands!” Speaking further about their SaaS solutions, CTO Andy Welsh comments on how a system’s reliability is as crucial as the data centres and tech partners running it: “The Embed system architecture is built to work even during network outages. It’s time to make the switch and upgrade to the Embed system when your current system is letting you and your guests down.” “It’s at times like these, when other cashless players are plagued with data centre issues that result in mass outages amongst their FEC customers during busy weekend hours that Embed’s cutting-edge reliability is crystal clear!” adds Sara Paz, CMO and Embed Success Squad™ Transformation Guru. The Embed Success Squad™ was introduced at IAAPA Orlando 2023 as the company’s testament to customer-centricity and commitment to their customers’ business growth and success. The dedicated team of consultants, champions, and trainers – a mix of growth gurus, SaaS experts, and payment specialists help the Embed family experience the transformational growth SaaS solutions drive. “With 1-year FREE Mobile Wallet and 3-months FREE STATS subscriptions, complimentary payment gateway cost-saving analysis, free best practice training from the industry’s best FECs, free marketing kits and/or complimentary printed assets that cover the entire customer journey in an FEC, and the Embed GoTrain™ – all these are done to drive consumer uptake of Mobile Wallet,” adds Paz. Here are other highlights of the show: Major Awards Embed is this year’s AMOA Operator’s Choice Awards winner, recognising the company’s commitment to innovate new and exciting solutions FEC operators can trust and maximise to enable, empower, and ease their business of fun. “We are honoured to bag this amazing award and beyond grateful to our partners and members of the Embed family for making this possible!” says Renee Welsh. In addition to this major win, Embed also won the Best Booth Design for its new modular and sustainable build: “This is such a huge win for us! Since using this at IAAPA Orlando 2023, this booth is a testament to our efforts towards sustainability - from digital brochures and collaterals to minimise our carbon footprint and booth modular for the flexibility to switch booth size, scale, and designs without wasting resources,” says Kathleen Goy, Global Head of Events and Marketing Chief of Staff. Booth Action Along with its roster of integrated hardware and software solutions, Embed showcased its SaaS solutions Mobile Wallet and STATS - the real game-changers in terms of profitability, operational efficiency, lower costs, and superior guest experience. The smarter, faster, and supercharged smartTOUCH™+ game card reader also made its AEI debut. Industry Roundtables John Keys, Embed Regional Sales Manager for North & South America, participated in a roundtable discussion about Promotions That Work, sharing best practices and insights on how to design high-value, low-cost promotions that guests will actually love. Top 100 FECs To recognise Embed’s Top 100 FECs – the "best of the best" that built the industry into what it is today - Embed presented its exclusive Embed Appreciation Rocket to the following customers, for years of partnership and fuelling fun with the company. FACE Amusement – 10 years IF La Fleur & Sons – 11 years Pizza Ranch – 12 years Player One – 14 years Atlantis Casino Resort Spa – 15 years International Women’s Month Celebration Embed honoured women in tech by giving away exclusive Women@Embed pins in celebration of International Women’s Month. “Women drive innovation and inspiration across various disciplines and industries. It’s only fitting that we Expect Her in Tech – which is what we are advocating for this year’s International Women’s Month, aligned with the United Nations’ theme: Invest in Women, Accelerate Progress,” says CEO Renee Welsh.

#ExpectHERinTech: Embed Inspires Inclusivity for International Women’s Day 2024

SINGAPORE: 8 March 2024: Embed, the ultimate cloud-based, cashless solutions provider for the amusement, entertainment, and leisure industries inspires female inclusivity in the tech sector for International Women’s Day 2024.

Embed Changes the Game & Celebrates Women in Tech at DEAL 2024

DUBAI, UAE 7 March 2024: Embed, the ultimate cloud-based, cashless solutions provider for the amusement, entertainment, and leisure industries showcased its game-changing breakthrough innovations at DEAL from 5 to 7 March and celebrated this year’s International Women’s Day.

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