With all the competition and constantly emerging customer demands in the FEC and amusement centre industry, it's easy to forget a crucial factor in maintaining your FEC business: what happens to your systems after making a successful sale. Thankfully, we have the Embed Success Squad™ leading the game. The Embed Success Squad™ is not your ordinary FEC support team. It’s a powerhouse of SaaS specialists, trainers, and payment experts that will help you improve your daily operations. And the best part of it all? It’s completely FREE for all members of the Embed family!
Arcade and FEC operators are looking for various ways to increase revenue, especially in lean times, without spending more money on advertising or capital investment. One quick and easy way is to make use of existing features in your arcade debit card reader system to set up promotions and packages that will increase your arcade revenue without spending more. In a recent interview, Embed Strategic Account Manager John Keys, a 16-year veteran in the FEC industry, gave four suggestions of promotions and packages you can run on the Embed arcade debit card system smartTOUCH.
The modern business has become a data-driven environment. Data has changed drastically in the last few years due to advances in technology, in this case family entertainment center technology, that has increased the amount of data there is to collect whilst also enhancing the ability to collect it. Smartphones are a great example of this, giving business all different types of information such as search history, locations, and personal data among other stuff too.
The pandemic has affected people, businesses, and industries in ways that no one could foresee. During these unprecedented times, it becomes much more critical for businesses to streamline business processes to mitigate the risk of the COVID-19 economic crisis.
The coronavirus pandemic is fast-tracking the trend toward a cashless economy as the fear of handling paper money contaminated with COVID-19 has led to a decline in the use of physical cash. Studies have shown that coronavirus can remain infectious for weeks on coins and paper money, making it clear that cashless payments are necessary rather than a nice to have - doing nothing is no longer an option.
Family Entertainment Center operators are always looking for ways to add value to their products and services to keep guests coming back for more fun. One of the easiest ways to do this is by setting up promotions that can help you drive return visits and increase customer loyalty. It's important to consider what type of promotion to offer, when to run it, and what you hope to achieve from it. Should the offer be a discount or a free game with purchase? Is it a one-time event or a long-term promotion? What are the goals: attracting new customers, optimizing guest experience, increasing revenue?
We’ve distilled key insights Family Entertainment 2.0, Getting to the Other Side to help you rewrite your history with a better, stronger business operation for the consumer who awaits.
Is putting up a CLOSED notice on your website and Facebook page really all you can do? Rather than be paralyzed by fear, focusing on cost-cutting, some companies are going into marketing overdrive. These attractions and FECs are not just showing they are “cleaning their venue”, but actually have quite innovative ways to engage with their guests, prepare for the inevitable return of their fun-hungry, socially-starved guests. Check it out!
Game card readers, just like game cards and RFID wearables, aren’t the future of FECs they’re the present (not the new normal, the old normal). They deliver an unequivocal boost to customer experience, whilst simultaneously assisting businesses in minimizing costs, driving revenue. Period. Not convinced? Read on...
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