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Embed Launches First-Ever Top 100 FECs List to Recognise the Industry’s Best

SINGAPORE, 9 October 2023 : Embed, the ultimate cloud-based, cashless solutions provider for the amusement, entertainment, and leisure industries, launches the industry’s first-ever Top 100 FECs list in the run-up to IAAPA Expo in Orlando, Florida in November 2023.

Building a lasting business takes a dedicated, customer-centric, pioneering business owner committed to providing the best customer experience. Building an industry requires a société of these passionate entrepreneurs who embrace technology innovation to drive transformation. As champions of their customers’ success, Embed released the Top 100 FECs list to show recognition and support to the industry’s best players. “Embed's Top 100 FECs list is exactly that - a collective of the best of the best FECs that built the industry to what it is today,” says Sara Paz, CMO at Embed.

The Top 100 FECs is a catalogue of businesses across the globe that vary wildly in size, number of locations, and type of FEC, but share ONE thing in common: they are the most admired and respected in the industry. 

Their secret? Their businesses are fuelled by Embed and have been running on the Embed system for more than a decade. 

The Real Stars of the Industry

To recognise the stars skyrocketing the industry into the future, the Top 100 FECs list follow these categories:

Fun Legacies_20years_ThumbnailFun Legacies (20 years and beyond with Embed) There are FECs and then there are FECs that leave indelible marks on the industry; Legacies are the latter. They are fiercely customer-centric but know that the business of fun is more than just levelling up the guest experience and increasing the bottom line; it's moving and shaking the industry for decades with innovations that change the game for good. These players are the most respected, backed by multi-generational families dedicated to growing the industry.

Fun Virtuosos_20years_ThumbnailFun Virtuosos (15-19 years with Embed) Virtuosos spent years working to hone their craft, achieving both technical and customer-centric excellence in the industry empowered by our partnership and solutions. These enable them to grow and expand their businesses and evolve FECs into an operational powerhouse.

Fun Experts_20years_ThumbnailFun Experts (10 to 14 years with Embed) They've come so far with their expertise and they're just getting started. Experts push the envelope further, dominating some industry segments and redefining others. Experts led the industry to transition guests from coins to cashless, from manual to digital, which is why they’re so admired.

Embed will recognise the Top 100 FECs during a press conference at the upcoming IAAPA Expo in Orlando, Florida next month. “It’s unheard of in the SaaS and big tech industries for customers to stay with one tech solutions provider. That’s why we’re over the moon and humbled to be the constant choice through every milestone, challenge, and success!” says Renee Welsh, CEO at Embed. “This collective is truly a membership of thought leaders who knowledge-transfer and cross-pollinate best practices and ideas with each other to forge meaningful relationships instead of stirring competition.” CTO Andy Welsh adds, “These FECs are the reason we continue to innovate our tech sector and pioneer solutions the industry has never seen, as it’s a privilege to call their wins ours as well.”

Check out the Top 100 FECs list here.

Embed is also set to unveil new breakthrough innovations and exciting additions to its growing family of industry insiders at IAAPA Expo Orlando. Attendees can expect free demos of its roster of integrated hardware and software solutions such as the Mobile Wallet, STATS, KIOSK+, and TOOLKIT suite, and a showcase of game cards and wearable media at the show-stopping Bling Trunk.

Catch the Embed team at IAAPA Expo Orlando from 14 to 17 November at the Orange County Convention Center, Orlando, FL. To register for the event or to view Embed’s full trade show schedule, click here.


The Embed Team
The Embed Team
Sharing our knowledge to help you enable your business of fun.

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Embed Redefines Reliability & Bags Awards at Amusement Expo International 2024

DALLAS, TEXAS, Mar 22, 2024: Embed, the ultimate cloud-based, cashless solutions provider for the amusement, entertainment, and leisure industries showcased its Software as a Service (SaaS) solutions and other breakthrough innovations at the Amusement Expo International (AEI) from 20-21 March, emphasising on the importance of reliability when it comes to choosing a solutions provider to future-proof your business. Embed is known to partner with global tech giants, maximising their groundbreaking technology to adapt it for the family entertainment sector. The award-winning Mobile Wallet is still the only Apple and Google-certified FEC solution in the industry since its launch in 2019; the only non-banking, non-finance, non-healthcare solution approved to sit in a consumer’s mobile wallet (not a mobile app that requires a download and ongoing maintenance). And, STATS, the business intelligence dashboard jointly developed with Amazon Web Services. “Fresh from The DEAL Show in Dubai, AEI has been another amazing show and we’re privileged to keep our ear to the ground and stay close to our customers – the members of the Embed family – friends, and partners in the industry, especially at a time when system reliability is a hot topic in the industry,” shares Renee Welsh, CEO at Embed. “We are in a strategic position to respond to the industry’s need for reliable tech partners they can trust; we’re a solutions provider that partners with Amazon Web Services (AWS) for their data centres and tech development. Our confidence comes from knowing that we partner with the best. AWS tech is reliable enough for NASA, Formula 1, the US Defence, Netflix (with 260M subscribers), and Facebook (with 3B subscribers), then we can guarantee that the Embed family of FECs are in good hands!” Speaking further about their SaaS solutions, CTO Andy Welsh comments on how a system’s reliability is as crucial as the data centres and tech partners running it: “The Embed system architecture is built to work even during network outages. It’s time to make the switch and upgrade to the Embed system when your current system is letting you and your guests down.” “It’s at times like these, when other cashless players are plagued with data centre issues that result in mass outages amongst their FEC customers during busy weekend hours that Embed’s cutting-edge reliability is crystal clear!” adds Sara Paz, CMO and Embed Success Squad™ Transformation Guru. The Embed Success Squad™ was introduced at IAAPA Orlando 2023 as the company’s testament to customer-centricity and commitment to their customers’ business growth and success. The dedicated team of consultants, champions, and trainers – a mix of growth gurus, SaaS experts, and payment specialists help the Embed family experience the transformational growth SaaS solutions drive. “With 1-year FREE Mobile Wallet and 3-months FREE STATS subscriptions, complimentary payment gateway cost-saving analysis, free best practice training from the industry’s best FECs, free marketing kits and/or complimentary printed assets that cover the entire customer journey in an FEC, and the Embed GoTrain™ – all these are done to drive consumer uptake of Mobile Wallet,” adds Paz. Here are other highlights of the show: Major Awards Embed is this year’s AMOA Operator’s Choice Awards winner, recognising the company’s commitment to innovate new and exciting solutions FEC operators can trust and maximise to enable, empower, and ease their business of fun. “We are honoured to bag this amazing award and beyond grateful to our partners and members of the Embed family for making this possible!” says Renee Welsh. In addition to this major win, Embed also won the Best Booth Design for its new modular and sustainable build: “This is such a huge win for us! Since using this at IAAPA Orlando 2023, this booth is a testament to our efforts towards sustainability - from digital brochures and collaterals to minimise our carbon footprint and booth modular for the flexibility to switch booth size, scale, and designs without wasting resources,” says Kathleen Goy, Global Head of Events and Marketing Chief of Staff. Booth Action Along with its roster of integrated hardware and software solutions, Embed showcased its SaaS solutions Mobile Wallet and STATS - the real game-changers in terms of profitability, operational efficiency, lower costs, and superior guest experience. The smarter, faster, and supercharged smartTOUCH™+ game card reader also made its AEI debut. Industry Roundtables John Keys, Embed Regional Sales Manager for North & South America, participated in a roundtable discussion about Promotions That Work, sharing best practices and insights on how to design high-value, low-cost promotions that guests will actually love. Top 100 FECs To recognise Embed’s Top 100 FECs – the "best of the best" that built the industry into what it is today - Embed presented its exclusive Embed Appreciation Rocket to the following customers, for years of partnership and fuelling fun with the company. FACE Amusement – 10 years IF La Fleur & Sons – 11 years Pizza Ranch – 12 years Player One – 14 years Atlantis Casino Resort Spa – 15 years International Women’s Month Celebration Embed honoured women in tech by giving away exclusive Women@Embed pins in celebration of International Women’s Month. “Women drive innovation and inspiration across various disciplines and industries. It’s only fitting that we Expect Her in Tech – which is what we are advocating for this year’s International Women’s Month, aligned with the United Nations’ theme: Invest in Women, Accelerate Progress,” says CEO Renee Welsh.