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Road To Recovery: Embed Empowers, Enables & Eases The Business Of Fun

Singapore, 01 April 2021: Transforming the business of fun since 2001, Embed, the worldwide leader of the cashless business management systems and solutions for the amusement, entertainment, and leisure industries has launched a range of initiatives to help the industry kickstart its road to recovery – empowering, enabling and easing the business of fun.

“2021 is an opportunity for us to rebuild, survive and thrive with everything we learned last year. We’ve proven that we’re more resilient and creative than any other industry. We’ve seen our customers prosper and thrive during the pandemic simply by embracing the right technology to unlock a more sustainable and profitable business model. Contactless low-touch experiences became the norm; operators and customers were forced to adapt. There’s no doubt that technology cemented its place as a fundamental operating need in our industry’s future.” said Renee Welsh, CEO, Embed.

FREE AWARD-WINNING MOBILE WALLET + CREATIVE TOOLKIT TO LAUNCH IT

Low-touch and contact-free payments and game-play are a safety measure that enables businesses to mitigate health risks related to COVID-19, and it doesn’t cost a cent. Embed is giving away its latest award-winning innovation, the Mobile Wallet, free for 1-year to everyone. No app required. The virtual game card sits in the mobile wallet so operators can offer customers a contactless payment and FEC experience. Plus, Embed added capacity management to the Mobile Portal, also included for free!

To help customers successfully launch the Mobile Wallet, Embed is offering a plug-and-play creative package of printed marketing materials, enabling operators to drive uptake and adoption of the Mobile Wallet with their customers, driving return visits and accelerating their recovery.

Scary Strokes_front“When Embed introduced the Mobile Wallet, it seemed like a good opportunity for us to jump in and see what it was all about. There’s nothing not to like about it. It’s clever and very convenient; you don’t have to visit a kiosk or a staff member; you do everything from the comfort of your phone. We have an outstanding staff and a great support system, whether it’s Embed or our other vendors, that have helped us get started, through the pandemic, and to where we are now,” said Doug Roth, Scary Strokes.

GAME-CHANGING WEARABLES:
Do not underestimate the power of games cards, RF Media, and wearable media. They aren’t just a means of payment but are the currency of family entertainment businesses today. They act as a key to loyalty programs, helping businesses boost return visits and a larger average guest spend. Embed has redefined the “game card” by combining fashion, textile design, various materials, and technology to reimagine wearable media.

Fun_Land_3 images"One of the most valuable features that Fun-Land takes advantage of is the RFID wristbands from Embed. The wristbands set us apart from the pack because no one is utilizing this technology in the way Fun-Land is. After we got the system up and running, we saw a huge uptick in people coming to the park and their ability to use the system. Utilizing the Embed Kiosk has enabled us to increase our Play Value sales to over 50%. And now Fun-Land can sell cards and wristbands online, earning over $200,000 in online sales,” said Clint Novak, Fun-Land of Fredericksburg.

R2R white paper2-01
FREE ROAD TO RECOVERY INSIGHTS PAPERS
As the industry settles into the new normal, there is a new set of rules to follow. One can no longer open the door and expect things to be “business as usual.” While the family entertainment industry's overall foundation remains the same, many aspects of the business operations and service offerings can be re-evaluated and streamlined. Embed distilled key insights that are a must-read for anyone planning their road to recovery. Operators can download Road to Recovery Insights & Family Entertainment 2.0, Getting to the Other Side to help rewrite their business history with a better, stronger business operation for the consumer who awaits.

 

The Embed Team
The Embed Team
Sharing our knowledge to help you enable your business of fun.

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Embed Rocks Riyadh with Tech Reliability at the SEA Expo 2024

DUBAI, UAE, 13 May 2024: Embed, the ultimate cloud-based, cashless solutions provider for the amusement, entertainment, and leisure industries proved its position as the most reliable FEC tech partner at the SEA Expo 2024 from 7 to 9 May at the Riyadh International Convention Center. “After the successful DEAL in Dubai and Amusement Expo International in Las Vegas, we’re happy to be back in the KSA for SEA Expo!” says Renee Welsh, CEO at Embed. “Exciting developments around the entertainment sector are happening in the MENA region, and there’s no other place for Embed to be in right now to help transition FECs from manual to cashless operations. We are most opportune to be in a position to prove our reliability as a business partner.”

Embed to Bring Tech Reliability to SEA Expo 2024

DUBAI, UAE, 30 Apr 2024: Embed, the ultimate cloud-based, cashless solutions provider for the amusement, entertainment, and leisure industries is heading to KSA to showcase its roster of SaaS solutions, as well as other breakthrough innovations at the SEA Expo 2024.

Embed Redefines Reliability & Bags Awards at Amusement Expo International 2024

DALLAS, TEXAS, Mar 22, 2024: Embed, the ultimate cloud-based, cashless solutions provider for the amusement, entertainment, and leisure industries showcased its Software as a Service (SaaS) solutions and other breakthrough innovations at the Amusement Expo International (AEI) from 20-21 March, emphasising on the importance of reliability when it comes to choosing a solutions provider to future-proof your business. Embed is known to partner with global tech giants, maximising their groundbreaking technology to adapt it for the family entertainment sector. The award-winning Mobile Wallet is still the only Apple and Google-certified FEC solution in the industry since its launch in 2019; the only non-banking, non-finance, non-healthcare solution approved to sit in a consumer’s mobile wallet (not a mobile app that requires a download and ongoing maintenance). And, STATS, the business intelligence dashboard jointly developed with Amazon Web Services. “Fresh from The DEAL Show in Dubai, AEI has been another amazing show and we’re privileged to keep our ear to the ground and stay close to our customers – the members of the Embed family – friends, and partners in the industry, especially at a time when system reliability is a hot topic in the industry,” shares Renee Welsh, CEO at Embed. “We are in a strategic position to respond to the industry’s need for reliable tech partners they can trust; we’re a solutions provider that partners with Amazon Web Services (AWS) for their data centres and tech development. Our confidence comes from knowing that we partner with the best. AWS tech is reliable enough for NASA, Formula 1, the US Defence, Netflix (with 260M subscribers), and Facebook (with 3B subscribers), then we can guarantee that the Embed family of FECs are in good hands!” Speaking further about their SaaS solutions, CTO Andy Welsh comments on how a system’s reliability is as crucial as the data centres and tech partners running it: “The Embed system architecture is built to work even during network outages. It’s time to make the switch and upgrade to the Embed system when your current system is letting you and your guests down.” “It’s at times like these, when other cashless players are plagued with data centre issues that result in mass outages amongst their FEC customers during busy weekend hours that Embed’s cutting-edge reliability is crystal clear!” adds Sara Paz, CMO and Embed Success Squad™ Transformation Guru. The Embed Success Squad™ was introduced at IAAPA Orlando 2023 as the company’s testament to customer-centricity and commitment to their customers’ business growth and success. The dedicated team of consultants, champions, and trainers – a mix of growth gurus, SaaS experts, and payment specialists help the Embed family experience the transformational growth SaaS solutions drive. “With 1-year FREE Mobile Wallet and 3-months FREE STATS subscriptions, complimentary payment gateway cost-saving analysis, free best practice training from the industry’s best FECs, free marketing kits and/or complimentary printed assets that cover the entire customer journey in an FEC, and the Embed GoTrain™ – all these are done to drive consumer uptake of Mobile Wallet,” adds Paz. Here are other highlights of the show: Major Awards Embed is this year’s AMOA Operator’s Choice Awards winner, recognising the company’s commitment to innovate new and exciting solutions FEC operators can trust and maximise to enable, empower, and ease their business of fun. “We are honoured to bag this amazing award and beyond grateful to our partners and members of the Embed family for making this possible!” says Renee Welsh. In addition to this major win, Embed also won the Best Booth Design for its new modular and sustainable build: “This is such a huge win for us! Since using this at IAAPA Orlando 2023, this booth is a testament to our efforts towards sustainability - from digital brochures and collaterals to minimise our carbon footprint and booth modular for the flexibility to switch booth size, scale, and designs without wasting resources,” says Kathleen Goy, Global Head of Events and Marketing Chief of Staff. Booth Action Along with its roster of integrated hardware and software solutions, Embed showcased its SaaS solutions Mobile Wallet and STATS - the real game-changers in terms of profitability, operational efficiency, lower costs, and superior guest experience. The smarter, faster, and supercharged smartTOUCH™+ game card reader also made its AEI debut. Industry Roundtables John Keys, Embed Regional Sales Manager for North & South America, participated in a roundtable discussion about Promotions That Work, sharing best practices and insights on how to design high-value, low-cost promotions that guests will actually love. Top 100 FECs To recognise Embed’s Top 100 FECs – the "best of the best" that built the industry into what it is today - Embed presented its exclusive Embed Appreciation Rocket to the following customers, for years of partnership and fuelling fun with the company. FACE Amusement – 10 years IF La Fleur & Sons – 11 years Pizza Ranch – 12 years Player One – 14 years Atlantis Casino Resort Spa – 15 years International Women’s Month Celebration Embed honoured women in tech by giving away exclusive Women@Embed pins in celebration of International Women’s Month. “Women drive innovation and inspiration across various disciplines and industries. It’s only fitting that we Expect Her in Tech – which is what we are advocating for this year’s International Women’s Month, aligned with the United Nations’ theme: Invest in Women, Accelerate Progress,” says CEO Renee Welsh.