Chairman's Foreword
Celebrating 25 years of Embed is all about our employees, customers, partners, and industry friends – people who made our success possible. Thank you for your trust and support through all these years and know that our commitment to you and our beloved industry remains firm. Let’s continue to enable, ease, and empower the business of fun together. Cheers to 25 years - and here’s to many more!
EMBED'S MILESTONES
2001
EMBED IS BORN
Embed is established to develop and implement cashless business management systems and solutions internationally.
2005
DALLAS OFFICE OPENS
Embed confirms itself as an international organization, expanding operations to the United States by opening Dallas office.
2006
COLOR-GLO IS INTRODUCED
Embed confirmed itself as the market leader with quality products and services, winning IAAPA's prestigious IMPACT Award for its innovative, configurable Color-Glo technology
2008
DUBAI OFFICE OPENS
Embed celebrates 100 installations and further expands its global presence by opening its Dubai office.
2014
SINGAPORE OFFICE OPENS
Embed expands its presence in the Asia Pacific region and established its subsidiary company Helix Leisure Pte Lts. and head office in Singapore.
2017
HELIX ACQUIRES BOOKING BOSS
The acquisition of Booking Boss demonstrates Helix Leisure's commitment to offering solutions that help operators increase profits while creating better experiences for guests.
2019
APPLE GOOGLE PARTNERSHIP
Embed becomes the first and ONLY FEC business solution that is Apple IOS and Google Android compliant and approved by launching the Mobile Wallet, making Embed a non-finance, non-loyalty card, that sits in the guest's mobile wallet.
2019
MOBILE WALLET WINS AWARDS
Embed's cutting-edge innovation, the Mobile Wallet, wins AMOA Operator's Choice Award and receives an Amusement Today Golden Ticket Award honorable mention for "Innovation of the Year".
2025
EMBED IS NAMED AAMA SUPPLIER OF THE YEAR
Embed is named AAMA Supplier of the Year at Amusement Expo International 2025. Thanks to our partners, industry friends, and members of the Embed family for making this possible!
2025
MANILA OFFICE OPENS
Embed expands its global footprint with a dedicated Manila support office, strengthening customer support worldwide.